Industrie is a youth fashion clothing label started in 1999 in Sydney, Australia. It produces mainly streetwear and denim, but has dabbled in swimwear and accessories.
In 2003, Industrie Clothing outlets opened across Australia and the company now has 42 stores across the country, with more to open through the year. These stores aim to reflect the style of their clothes with a serious lack of decoration, pants stacked haphazardly on their shelves and rock music blasting through their speakers.
Industrie is an established clothing label and has become one of Australia’s leading clothing brands with stores in most of Australia’s most exclusive retail centres, while keeping their prices affordable and product quality very high.
Industrie is most recognized for its urban streetwear which suits both young and old. The demand for streetwear in Australia is always growing and Industrie has a huge range of t-shirts, polo shirt’s, short’s, belts and other accessories targeted directly at the Australian market.
In February 2009 Industrie Clothing signed an exclusive deal with David Jones ending there 10 year relationship with Myer. David Jones featured there top model Miranda Kerr in a photo shoot with Industrie’s model Didier Cohen. (pic below)
Industrie is also heavily involved in REALLY supporting CanTeen a charity that supports children diagnosed with cancer, Industrie have run multiple fundraisers to help CanTeen including designing bandanas which are part of ‘National Bandana Day’ and creating wetpacks which sell over the Christmas period which have proven to be very popular.
If its good enough for Miranda its good enough for me 🙂